At the first German travel trade fair of the year, the CMT in Stuttgart, the Forschungsgemeinschaft Urlaub und Reisen e.V. (FUR) presented the first temporary results of their travel analysis 2017.
Prof. Dr. Martin Lohmann from the Forschungsgemeinschaft Urlaub und Reisen dedicated himself especially to the topic of caravaning, which represents the focus of the CMT. According to him, caravans and camper vans are a loyal companion at 3.4 mio. vacation trips of the Germans. When adding tent vacations the area of camping and caravaning even accounts for 4.4 mio. vacation trips. Short breaks make up for another 4.6 mio. travels.
Camper vans and tents mainly come into operation abroad (approx. 65%) whereas tourists traveling with caravans prefer destinations within Germany (53%). Camping and caravaning are a growth market in Germany. 10% (2002: 5%) of the population are currently interested in a vacation with a camper van, an additional 8% (2002: 5%) in a trip with a caravan.
Another focus of Martin Lohmann was put on the source market of Baden-Wuerttemberg, the host federal state of the CMT in the south of Germany. Almost 9 mio. and thereby 13% of all German vacation travelers hail from Baden-Wuerttemberg. While nationwide 70% of all vacation trips lead to foreign countries the people from Baden-Wuerttemberg travel abroad above-average (77%). They also represent 13% (more than 12 mio.) short break travelers.
80% of the Germans already have engaged with their vacation planning for the year 2018. This is certainly caused by the circumstance that many employees have to hand in their total annual leave in January already. But it is not just a question of time whether the Germans travel or not. Their financial possibilities and the general desire to travel come along.
62% of the population feel confident that they will have sufficient time to do a vacation travel. 59% of the population act on the assumption that they will have the money needed for traveling. In addition, 56% feel like traveling.
Thereby the factor of wanderlust is stable, the factors time and money will be shaping up well. This argues for a slightly increasing number of travelers in 2018. The number of travels as well as the travel expenses also seem to be increasing. 24% of the Germans plan to travel more often than last year; 30% want to spend more money for this purpose.